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Consultant
Client Profile
In
financial services since 1977
Independent consultant since 1984
Pioneer of target marketing in life insurance and financial planning (since 1981)
Personal marketing consultant to many of the highest performing advisors and planners in financial services today
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Author
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Target Marketing...The Book: on developing your professional practice |
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The Agent IS a Businessperson: how to rise above the bottom line
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Due Care Purchasing Life Insurance: a marketing tool for developing
non-insurance professionals as centers
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Monthly marketing column, Broker World magazine, since 1991
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ICFP's Journal of Financial Planning marketing column, 1991- 1998
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GAMA News Journal, Life Association News, FSO-Financial Services Online,
ICFP's online magazine and many other periodicals
ProducersWeb.com contributing author |
Background
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Raised in a life insurance family in northern New Jersey |
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U.S. Military intelligence, Chinese translator, 8+ years
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Life insurance agent, 3+ years, selling estate planning services
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Assistant director of training, Mutual Benefit Life, 2 years
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Director of Field Training & Manpower Development,
New England Mutual Life, 3 years
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New England Training Directors Association Hall of Fame - 1991
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Journal of Consumer Marketing - Editorial Advisory Board since 1994
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Listed: International Who's Who of Professionals™
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Current member SERTOMA-Service to Mankind
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Former Big Brother |
Working with a Marketing Consultant
Read | Download (.pdf)
JHMCo
10504 Lacera Drive
Tampa FL 33618-4009
E. inquiry@melchinger.com
T. 813-91-1045 F. 813-931-1046
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